About

SE Ranking is an all-in-one SEO platform founded in 2013, headquartered in London, United Kingdom, with offices in the United States and Eastern Europe. The company provides a comprehensive suite of SEO tools including rank tracking, website auditing, backlink monitoring, keyword research, competitor analysis, and on-page SEO analysis. SE Ranking offers a white label feature that allows agencies and consultants to rebrand the entire platform under their own domain, logo, and color scheme.

The white label version of SE Ranking enables agencies to provide their clients with a fully branded SEO dashboard accessible via the agency's own custom domain. Agencies can generate white-labeled PDF reports, provide client logins to the branded platform, and manage multiple client SEO campaigns from a central dashboard. The platform also includes a lead generation widget and an SEO reporting tool that can be embedded on the agency's website.

SE Ranking serves over 800,000 users globally and has established itself as a mid-market alternative to larger platforms like SEMrush and Ahrefs. The platform supports rank tracking across Google, Yahoo, Bing, YouTube, and Google Maps with daily update frequency. Pricing is subscription-based with the white label add-on available on higher-tier plans. The company has been recognized by G2, Capterra, and other software review platforms for its ease of use and value proposition.

White Label SEO

SE Ranking offers a fully white-labelable SEO platform that agencies can rebrand with their own domain, logo, and color scheme. The platform includes rank tracking, site auditing, backlink analysis, keyword research, and automated client reporting, all accessible under the agency's brand. Over 800,000 users worldwide rely on the platform.

White Label Software

SE Ranking provides a white label SaaS solution that agencies can deploy under their own brand as a client-facing SEO analytics and management platform. The software includes API access, embeddable widgets, and custom domain support for complete brand integration.

4.6 1 vote

AI Reviews

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4.6 /5
SE Ranking is a comprehensive SEO platform that stands out for its robust white label capabilities. Agencies can fully rebrand the platform with custom logos, color schemes, and even host it on their own domain, creating a seamless client-facing experience. The toolset covers keyword tracking, site audits, backlink monitoring, competitor analysis, and reporting — all of which can be delivered under your brand. White label reporting is particularly impressive, with customizable templates that look polished and professional. The pricing structure is competitive compared to heavyweights like Ahrefs or SEMrush, making it accessible for smaller agencies. The interface is intuitive without sacrificing depth. Minor drawbacks include occasional data refresh delays and a learning curve for advanced features. Overall, SE Ranking delivers exceptional value for agencies seeking a reliable, brandable SEO solution.

Category Ratings

White Label SEO
4.6
White Label Software
4.5
Feb 26, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
SE Ranking Screenshot

Price: From $65/mo

Added: Feb 15, 2026

seranking.com