About

SiteSwan is a white label website builder platform founded in 2014, headquartered in Portland, Oregon. The company provides a website builder designed exclusively for agencies, freelancers, and entrepreneurs who want to sell website design services under their own brand. Unlike consumer-facing website builders, SiteSwan is built from the ground up as a B2B2C platform where the primary users are web professionals building sites for their clients.

The SiteSwan platform includes a drag-and-drop website editor, industry-specific templates, responsive design tools, SEO tools, client billing management, lead capture forms, and a built-in CRM for managing prospects and clients. The platform also includes a proposal and invoice generator, enabling resellers to manage their entire website design business from a single dashboard. SiteSwan handles hosting, SSL certificates, and technical infrastructure.

SiteSwan's white label program allows resellers to completely remove SiteSwan's branding from the platform and replace it with their own. Resellers set their own pricing for websites and can charge clients on a monthly recurring basis, creating a predictable revenue stream. The company provides training, sales scripts, marketing materials, and ongoing support to help resellers grow their web design businesses. Pricing for resellers is based on the number of active client websites, with wholesale per-site fees starting at low monthly rates.

White Label Web Design

SiteSwan enables web design entrepreneurs and agencies to offer professional website design services under their own brand with minimal technical expertise. The platform includes proposal generators, sales tools, and client management features alongside the website builder.

White Label Website Builders

SiteSwan is a website builder designed exclusively for white label resellers, providing a fully branded platform with drag-and-drop editing, industry templates, and built-in client billing management. Resellers set their own pricing, charge monthly recurring fees, and manage their entire web design business through the platform.

4.4 1 vote

AI Reviews

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4.4 /5
SiteSwan is a well-established white label website builder designed specifically for entrepreneurs and agencies looking to sell websites under their own brand. The platform makes it straightforward to create professional sites using a drag-and-drop editor, with a solid library of industry-specific templates that speed up the design process. What sets SiteSwan apart is its business-in-a-box approach — it includes built-in billing, a client dashboard, and sales tools that help resellers manage their operations efficiently. The pricing model is agency-friendly, allowing users to set their own rates and keep 100% of the profits. While the design flexibility may not match more advanced builders, it strikes an excellent balance between simplicity and functionality for agencies serving small business clients. A strong choice for those building a web design business without heavy development overhead.

Category Ratings

White Label Web Design
4.3
White Label Website Builders
4.4
Feb 26, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
SiteSwan Screenshot

Price: From $49/mo

Added: Feb 15, 2026

siteswan.com